About Us

About Us

Union Holding is a privately-held diversified group of companies based in South Sudan

Union Holding is a privately-held diversified group of companies based in South Sudan that operates across numerous industries, including aviation, energy, pharma, and technology. With a commitment to building long-term business relationships with local and international partners, Union Holding benefits from a world-class support structure. Our industrial expertise and knowledge of local markets, combined with a strong investment reputation and a committed team of professionals, make us an ideal partner to invest with in the region. Our mission is to invest our heritage and human capital into innovative new ways that provide high-quality products and services wherever we may prevail. We aim to be a strong and reliable partner in all areas of our business activities.


  1. Innovation: We constantly strive to innovate and bring new ideas to the table. Our team is dedicated to finding creative solutions to the challenges our clients face, ensuring we stay ahead of the curve.

  2. Customer service: We pride ourselves on providing exceptional customer service to our clients. We listen to their needs and work closely with them to ensure their satisfaction. Our goal is to build long-lasting relationships with our clients based on trust and reliability.

  3. Expertise: Our team is composed of highly skilled professionals with extensive knowledge and experience in their respective fields. We believe in providing our clients with the best possible service, and that starts with having the best people on our team. We invest in our employees to ensure they are equipped with the tools and knowledge necessary to excel.

Mission and Values

A company's mission and values define its purpose and principles. This helps guide decision-making and shapes the company culture. For example, a company may prioritize customer satisfaction and ethical business practices as core values.

Products and Services

A company's products and services are what it offers to customers. This can range from physical products like electronics or clothing to intangible services like consulting or software development. A company's offerings should align with its target market and be of high quality to maintain customer satisfaction

Company Culture

A company's culture includes its values, beliefs, behaviors, and social norms. It affects employee morale, job satisfaction, and productivity. A positive culture can attract top talent and improve employee retention, while a negative culture can lead to high turnover and low morale. Companies can cultivate a positive culture through team-building activities, clear communication, and leadership development programs